Berliner Pub | Case study

deliverables: Logo

Year: 2022 

This case study showcases my redesign of the Berliner Pub logo in Renton, Washington. While the pub was closed during the pandemic, I took on this project to refine the original design while preserving its traditional qualities. A following image features their current logo, while the others display my reinterpretations.

My plan for this project was to modernize the logo by adjusting visual aspects such as color scheme and simplify the restaurant’s image to the public eye. My goal was to broaden the already strong local customer base by appealing to a wider audience of people who enjoy German food and beer.

 

New logo vs. Original logo
Alternate Logo
Logo

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